{"id":443,"date":"2015-05-26T00:00:00","date_gmt":"2015-05-26T00:00:00","guid":{"rendered":"http:\/\/159.89.181.167\/yuve-chooses-spree-3\/"},"modified":"2026-03-13T09:49:53","modified_gmt":"2026-03-13T09:49:53","slug":"yuve-chooses-spree-3","status":"publish","type":"post","link":"https:\/\/spreecommerce.org\/yuve-chooses-spree-3\/","title":{"rendered":"Yuve Chooses Spree 3.0"},"content":{"rendered":"
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About The Author<\/h4>\n

Michal is a co-founder & COO<\/span> of Spark Solutions<\/a>, a Ruby on Rails & Spree Commerce software house that offers online store or marketplace development, integration, customization, migration, as well as high quality Ruby on Rails application & website development services for heavy loads and demanding users. Spark Solutions\u2019 founders are both experienced web entrepreneurs who often assist their clients in a CTO<\/span> role.<\/em><\/p>\n

Yuve chooses Spree Commerce 3.0 to help busy people maintain a complete diet without compromising on time<\/h3>\n

New York City-based Yuve, Inc.<\/a> strongly believes that a combination of complete nutrition, exercise, positive thinking, and relaxation makes everyone feel and look younger. But there\u2019s so much to do and so little time! That\u2019s why the Yuve founders\u2019 goal is to help people be healthier and more confident by providing them with a strong choice tasting vegan nutritional shake, as well as with inspiring and informative content like fitness and psychology advice or health and beauty tips.<\/p>\n

Yuve decided to choose Spree Commerce 3.0 as a unified e-commerce solution, seamlessly integrated with WordPress as a blogging platform, for a balanced mix of storefront and content marketing ingredients. The new website was launched in just three weeks, in cooperation with Spark Solutions, Yuve\u2019s Spree Commerce & Ruby on developers.<\/p>\n

The Story of Yuve and Spree Commerce<\/a><\/h4>\n

The founding story of Yuve is an inspiring tale of a determined search for a strong solution to one\u2019s life challenges. Lola Sherunkova, Yuve co-founder, left her life as a Russian ballet dancer and immigrated to the United States to pursue the American Dream.<\/p>\n

After beginning work in New York City, she realized that leaving the active lifestyle of her former dance life had left her deprived of the fitness level, energy and nutritional motivations she once enjoyed. She searched high and low for the right solution, eventually reaching out to a renowned health expert to help her come up with her own nutritional formulas. With that, Yuve was born.<\/p>\n

The story behind Yuve\u2019s search for a technology platform to run its online retail business is a similar tale. Not willing to accept half-measures and unclean formulas, the Yuve team researched available solutions and decided to go with the open-source Spree Commerce 3.0 storefront and WordPress blogging platform.<\/p>\n

\u201cChoosing Spree Commerce 3.0 allowed us to develop a unified e-commerce platform in place of our old solution and we accomplished that in just three weeks. We launched our online store with a custom checkout flow for better user experience and responsive web design implementation for easy mobile shopping,\u201d explained Sam Basilio, Yuve\u2019s co-founder.<\/p>\n

Benefits highlighted by the switch to Spree 3.0 include the ability to offer promotions to customers\u2014such as free shipping for U.S. Clients and student discounts\u2014 and were deployed quickly by Spark Solutions.<\/p>\n

Spree Commerce and WordPress Integration<\/h4>\n

Why did Yuve decide to integrate WordPress with Spree Commerce 3.0, using the same domain getyuve.com? Because it greatly supports Google positioning efforts and enables the Yuve team to share their know-how with wider audiences.<\/p>\n

Edutainment and content marketing are very important to Yuve\u2019s business. Nowadays, maintaining a high quality diet is a never-ending challenge. With the overwhelming amount of information regarding ingredients, sourcing, processing, and delivery, making the \u201cright\u201d decision can often be incredibly confusing.<\/p>\n

Countless products are disguised as \u201chealthy,\u201d but in reality, we\u2019re simply sabotaging our health. Lack of time due to long working hours often leaves us without breakfast or lunches, causing bad snacking habits or chronic overeating. Spark Solutions and Yuve\u2019s joint efforts help busy people around the world make better dietary choices.<\/p>\n

GetYuve.com Integrations & FullStack<\/h3>\n

But there\u2019s more to Yuve\u2019s online retail website then meets the eye. Spark Solutions performed several useful integrations with such cloud services as:<\/p>\n